Aussies have rated IGA as the top pick in Canstar Blue’s latest online groceries ratings, with five-star reviews in overall satisfaction, value for money, deals and specials available, and availability of produce. IGA scored four-star ratings for freshness of produce and delivery/pick up and a three-star rating for website/app experience.
Our review compares online groceries on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which online groceries experience they think is best!
Canstar Blue surveyed 2,090 Australians for their feedback on online groceries they ordered (excluding alcohol) in the last six months.
The winning brand is the one that receives the highest overall satisfaction rating once all the scores from the overall satisfaction criteria are combined and averaged.
Find more detailed information on our Most Satisfied Customer methodology.
IGA was rated five stars for overall satisfaction, value for money, deals and specials available and availability of products, rated four stars for freshness of produce and delivery and pickup, and three stars for website and app experience.
IGA is renowned for its variety of products, with a range of big-brand groceries complementing local produce and items from small, independently owned businesses. While its prices are typically more expensive than its competitors, IGA regularly runs specials that save customers at the checkout. IGA launched its online groceries service in 2020 and offers free same-day delivery on orders over $50 at select stores.
Woolworths received five-star ratings for freshness of produce, website and app experience and delivery and pick-up, and four-star ratings for overall satisfaction, value for money, deals and special offers and availability of products.
Woolworths launched its online groceries service in 2012, and now operates a click and collect service and deliveries seven days a week. Its app and website are user-friendly, with easy search functions, interactive weekly specials catalogues and thousands of recipes. General delivery prices differ depending on the size of your grocery shop but Woolies customers can also sign up to the Delivery Unlimited program for a monthly or annual fee that gives them free delivery on orders over $75.
Coles received five-star ratings for freshness of produce and delivery and pick-up, four-star ratings for value for money, deals and specials available, availability of products and website and app experience, and a three-star rating for overall satisfaction.
Coles was the first supermarket in Australia to launch online groceries, with its first online order placed in 1999. Now, it offers both home delivery and a click and collect seven days a week in select stores across the country. Coles customers can use the website or app to order groceries and can collect points on their Flybuys card at the checkout. The cost of Coles delivery differs depending on the delivery window – the bigger the window, the lower the delivery fee.
This report was written by Canstar Blue’s Home & Lifestyle Content Producer Kate King. Kate holds a Bachelor of Creative Industries from QUT majoring in Journalism and Media and Communications, and has written for a number of publications over the past five years.
Samantha Howse is Canstar Blue’s Consumer Research Specialist, coordinating the consumer research program behind our customer satisfaction awards across Canstar and Canstar Blue in Australia and New Zealand. Sam has earned a Bachelor of Business (Marketing) from Griffith University and, with seven years in market research and two years in marketing, she is experienced in survey design, implementation and analysis, coupled with an understanding of marketing principles and best practice.
Here are the previous winners of Canstar Blue’s online groceries ratings:
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Woolworths will stop selling its 15-cent reusable plastic shopping bags nationwide over the next year. It’s the first supermarket to pledge to remove all plastic shopping bags for good.
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Best-Rated Baked Beans Brand - May 3rd
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