Aussies have rated Anco Soft (Aldi) as the top pick in Canstar Blue’s latest fabric softener ratings, with five stars in all categories: effectiveness, scent, value for money, packaging, ease of use and overall satisfaction.
Our review compares fabric softeners on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which fabric softener they think is best!
The winning brand is the one that receives the highest overall satisfaction rating once all the scores from the overall satisfaction criteria are combined and averaged.
Find more detailed information on our Most Satisfied Customer methodology.
Anco Soft (Aldi) is the popular chain supermarket’s own line of fabric softener. Its classic 2L bottles are offered in delicate bouquet, fresh jasmine and oriental blossom scents. Anco Soft (Aldi) fabric softener is said to reduce static cling, make ironing easier, reduce drying time and deliver refreshing fragrances. Aldi also stocks a range of concentrated fabric softening products, offered in blends of oriental silk, cashmere touch and soft sensation. The brand also offers a line of powdered fabric softeners, with 250mL packets available.
This report was written by Canstar Blue’s Home & Lifestyle Content Producer Kate Lockyer. She has completed a Bachelor of Journalism at the University of Queensland. Kate’s been writing professionally for two years, and has worked as a content writer, media assistant and newsroom contributor for a variety of organisations and publications, including the National Family Violence Prevention Legal Service, community radio station 4ZZZ and Shelly’s Swim School.
Samantha Howse is Canstar Blue’s Consumer Research Specialist, coordinating the consumer research program behind our customer satisfaction awards across Canstar and Canstar Blue in Australia and New Zealand. Sam has earned a Bachelor of Business (Marketing) from Griffith University and, with seven years in market research and 2 years in marketing, she is experienced in survey design, implementation and analysis, coupled with an understanding of marketing principles and best practice.
Here are the past winners from Canstar Blue’s fabric softener ratings:
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