Aussies have rated Imperial Grain as the top pick in Canstar Blue’s latest microwave rice ratings, with five stars in all categories: value for money, packaging, taste, texture, variety and range and overall satisfaction.
Our review compares microwave rice on customer satisfaction, so you can find out what other Aussies think about the compared brands before you go ahead with a purchase. Think of it as like asking hundreds of your closest mates which microwave rice they think is best!
Canstar Blue surveyed 608 Australians for their feedback on the microwave rice they’ve purchased and eaten in the last three months.
The winning brand is the one that receives the highest overall satisfaction rating once all the scores from the overall satisfaction criteria are combined and averaged.
Find more detailed information on our Most Satisfied Customer methodology.
Budget supermarket Aldi stocks its own line of microwaveable rice with the Imperial Grain brand. This microwave rice range features long grain white rice, jasmine rice, brown rice and chia seed, ancient grains, Malaysian-style curry fried rice, basmati rice and more. Imperial Grain offers its microwave rice products in two-cup packs for individual servings and 250g sachets for larger meals.
This report was written by Canstar Blue’s Home & Lifestyle Content Producer Kate Lockyer. She has completed a Bachelor of Journalism at the University of Queensland. Kate’s been writing professionally for two years, and has worked as a content writer, media assistant and newsroom contributor for a variety of organisations and publications, including the National Family Violence Prevention Legal Service, community radio station 4ZZZ and Shelly’s Swim School.
Samantha Howse is Canstar Blue’s Consumer Research Specialist, coordinating the consumer research program behind our customer satisfaction awards across Canstar and Canstar Blue in Australia and New Zealand. Sam has earned a Bachelor of Business (Marketing) from Griffith University and, with seven years in market research and 2 years in marketing, she is experienced in survey design, implementation and analysis, coupled with an understanding of marketing principles and best practice.
Here are the past winners from Canstar Blue’s microwave rice ratings:
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