Standing and market offers

Standing offer vs market offer: What is the difference?

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KEY POINTS

  • A standing offer is the electricity plan given to customers by default if they don’t select a new one.
  • After regulatory changes were introduced in 2019, electricity standing offers are officially known as ‘default offers’.
  • Standing or default offers feature rates that are set by Australia’s energy regulators.

The Australian energy market can be confusing, especially when looking at the different energy plans. 

Two terms you may have seen when comparing plans are ‘standing offer’ and ‘market offer’. In this article, Canstar Blue explains the difference between standing offers and market offers, and how switching from one to another can help cut your energy bills.

What is an electricity standing offer?

A standing offer is the energy plan given to customers by default if they don’t engage with the energy market by selecting a new electricity plan. After regulatory changes were introduced in 2019, these offers are officially known as ‘default offers’. Both standing and default offers act as a ‘safety net’ offer and price cap that all energy retailers must legally provide to customers who don’t choose a market offer.

Standing or default offers feature rates that are set by Australia’s energy regulators, so they’re designed to prevent customers from paying unfair prices for electricity. In New South Wales, South East Queensland and South Australia, the offer is called the Default Market Offer or DMO and is set by the Australian Energy Regulator. In Victoria, it’s called the Victorian Default Offer or VDO and is determined by the Essential Services Commission.

The DMO and VDO are set once every 12 months, with each annual offer beginning July 1 in each state. Offer prices will differ across distribution networks, but every energy retailer on each network will offer a default or standing offer plan at the same price.

For example, if you’re on the Ausgrid network in NSW, you’ll pay the same for a standing offer plan from any provider servicing your area, but this may differ from the price you’d pay on the Essential Energy network.

You may be on a default or standing offer if:

  • You have never signed up for an electricity contract
  • You were previously on an electricity contract that has now expired but haven’t moved to a new plan
  • You’ve moved to a new address and have stayed with the energy retailer that was already servicing the property 
  • You’ve specifically asked for a default offer

Generally, if you’ve been with the same electricity retailer for more than 12 months and haven’t signed a new contract in that time, you may be on a default offer. 

The DMO and VDO also serve as a reference price for consumers to easily compare the average annual costs of all electricity plans available in their area.

What is an electricity market offer?

Market offers are energy plans with rates, terms and conditions that are set by energy retailers themselves. These tend to be more competitive than default offers, and may include discounts or special offers at sign-up.

Energy retailers set their market offers, so prices will vary between providers. The downside to market offers is that unless you’re on a fixed rate plan, prices may change at any time; unlike default offers, variable rate electricity plans aren’t locked in for 12 months.

While some market offers may be more expensive than standing or default offers, they’re generally a cheaper option for customers who are happy to shop around.

Compare energy market offers

Here are some of the cheapest published deals from the retailers on our database that include a link to the retailer’s website for further details. These are products from referral partners†. These costs are based on the Ausgrid network in Sydney but prices may vary depending on your circumstances. This comparison assumes general energy usage of 3900kWh/year for a residential customer on a single rate tariff. Please use our comparison tool for a specific comparison in your area. Our database may not cover all deals in your area. As always, check all details of any plan directly with the retailer before making a purchase decision.

Here are some of the cheapest published deals from the retailers on our database that include a link to the retailer’s website for further details. These are products from referral partners†. These costs are based on the Citipower network in Melbourne but prices may vary depending on your circumstances. This comparison assumes general energy usage of 4000kWh/year for a residential customer on a single rate tariff. Please use our comparison tool for a specific comparison in your area. Our database may not cover all deals in your area. As always, check all details of any plan directly with the retailer before making a purchase decision.

Here are some of the cheapest published deals from the retailers on our database that include a link to the retailer’s website for further details. These are products from referral partners†. These costs are based on the Energex network in Brisbane but prices may vary depending on your circumstances. This comparison assumes general energy usage of 4600kWh/year for a residential customer on a single rate tariff. Please use our comparison tool for a specific comparison in your area. Our database may not cover all deals in your area. As always, check all details of any plan directly with the retailer before making a purchase decision.

Here are some of the cheapest published deals from the retailers on our database that include a link to the retailer’s website for further details. These are products from referral partners†. These costs are based on the SA Power network in Adelaide but prices may vary depending on your circumstances. This comparison assumes general energy usage of 4000kWh/year for a residential customer on a single rate tariff. Please use our comparison tool for a specific comparison in your area. Our database may not cover all deals in your area. As always, check all details of any plan directly with the retailer before making a purchase decision.

Standing offers vs market offers: what’s the difference?

If you’re not on a market offer energy plan, then you’re most likely paying the maximum a retailer can charge you for electricity. Some benefits of market offers include conditional discounts, bill credits, competitive rates, and other sign-up incentives, none of which are available on a default offer.

This is why households that are currently on a default offer could potentially save hundreds of dollars a year by switching contract types – and you won’t necessarily need to switch energy retailers to do so. But if you’re prepared to do some research, you may be able to save even more by switching from your current default offer to a competing retailer’s market offer. 

According to the Australian Energy Regulator (AER), 8.6% of Australian households are on a standard contract. Canstar Blue breaks down each state below, comparing the annual cost of default offers to the cheapest market offers available at the time of publication. 


Related: How to reduce your power bills


How much can you save in each state?

These tables should be used as a guide only. The DMO and VDO changed on July 1, 2024 and will change again July 1, 2025.

New South Wales

Here are some of the cheapest published deals on our database for NSW. These costs are based on the Ausgrid network in Sydney but prices will vary depending on your circumstances. We show one product per retailer, listed in order of lowest price first. See here for further information on the Reference Price, which in this comparison assumes general energy usage of 3900kWh/year, meaning the Reference Price is $1,810/year for a residential customer on a single rate tariff. Use our comparison tool for a specific comparison. Our database may not cover all deals in your area, and please check retailer websites for up to date information. Pricing below is subject to change.

Electricity retailer Annual DMO Annual cheapest market offer Annual savings
1st Energy $1,806 $1,368 (1st Super Saver) $438
Powershop $1,799 $1,441 (Switch Saver) $358
Energy Locals $1,799 $1,393 (Home Classic) $406
Kogan Energy $1,799 $1,399 (Kogan Energy with Free FIRST) $400
Red Energy $1,791 $1,435 (All current electricity plans) $356
Average $1,798.8 $1,407.2 $391.6
Basic Plan Information Documents

*Price assumes general energy usage of 3900kWh/year for a residential customer on a single rate tariff. Estimated price includes any conditional discounts that may be available. Pricing based on Ausgrid network in Sydney, but prices differ between distribution zones. March 2025.

Victoria

Here are the cheapest published deals on our database for VIC. These costs are based on the Citipower network in Melbourne but prices will vary depending on your circumstances. We show one product per retailer, listed in order of lowest price first. Plans are listed in order of lowest price first. This comparison assumes general energy usage of 4000kWh/year, meaning the VDO is $1,456/year for a residential customer on a single rate tariff. Use our comparison tool for a specific comparison. Our database may not cover all deals in your area, and please check retailer websites for up to date information. Pricing below is subject to change.

Electricity retailer Annual VDO Annual cheapest market offer Annual savings
1st Energy $1,457 $1,057 (1st Value, Residential) $400
OVO Energy $1,457 $1,116 (The One Plan) $341
Powershop $1,571 $1,055 (Value) $516
EnergyAustralia $1,457 $1,195 (Switch Saver) $262
Kogan Energy $1,457 $1,152 (Kogan Energy with Free FIRST) $305
Average $1,479.8 $1,115 $364.8
Energy Fact Sheets

*Price assumes general energy usage of 4000kWh/year for a residential customer on a single rate tariff. Estimated price includes any conditional discounts that may be available. Pricing based on Citipower network in Melbourne, but prices will differ between distribution areas. March 2025. 

Queensland

Here are the cheapest published deals on our database for SEQ. These costs are based on the Energex network in Brisbane but prices will vary depending on your circumstances. We show one product per retailer, listed in order of lowest price first. Plans are listed in order of lowest price first. This comparison assumes general energy usage of 4600kWh/year, meaning the Reference Price is $2,066/year for a residential customer on a single rate tariff. Use our comparison tool for a specific comparison. Our database may not cover all deals in your area, and please check retailer websites for up to date information. Pricing below is subject to change.

Electricity retailer Annual DMO Annual cheapest market offer Annual savings
OVO Energy $2,014 $1,552 (The One Plan) $462
Powershop $2,031 $1,631 (Switch Saver) $400
Kogan Energy $2,031 $1,639 (Kogan Energy with Free FIRST) $392
Sumo $2,066 $1,599 (Sumo Switch) $467
CovaU Energy $1,975 $1,688 (Freedom) $287
Average $2,023.4 $1,621.8 $401.6
Basic Plan Information Documents

*Price assumes general energy usage of 4600kWh/year for a residential customer on a single rate tariff. Estimated price includes any conditional discounts that may be available. Pricing based on the Energex network in Brisbane. but prices will differ between distributions areas. March 2025.

South Australia

Here are the cheapest published deals on our database for SA. These costs are based on the SA Power network in Adelaide but prices will vary depending on your circumstances. We show one product per retailer, listed in order of lowest price first. Plans are listed in order of lowest price first. This comparison assumes general energy usage of 4000kWh/year, meaning the Reference Price is $2,230/year for a residential customer on a single rate tariff. Use our comparison tool for a specific comparison. Our database may not cover all deals in your area, and please check retailer websites for up to date information. Pricing below is subject to change.

Electricity retailer Annual DMO Annual cheapest market offer Annual savings
Powershop $2,207 $1,848 (Power House) $359
Kogan Energy $2,207 $1,848 (Kogan Energy with Free FIRST) $359
Momentum Energy $2,230 $1,839 (Nothing Fancy) $391
OVO Energy $2,212 $1,861 (The One Plan) $351
Energy Locals $2,219 $1,904 (Home Classic) $315
Average $2,215 $1,860 $355
Basic Plan Information Documents

*Price assumes general energy usage of 4000kWh/year for a residential customer on a single rate tariff. Estimated price includes any conditional discounts that may be available. Pricing based on SA Power network in Adelaide, but prices differ between distribution areas. March 2025.

How can I find the cheapest energy offer?

While market offers tend to be cheaper than standing offers in electricity, not all market offers are the same. When looking for a market contract, there are a few key things to be aware of, such as rates, discounts and benefit periods.

Most energy retailers will only supply advertised discounts for a benefit period of 12 months to two years. After this period expires, customers will need to renew their plan or otherwise be forced to pay much higher rates, usually at the default price respective to their state and distribution network.

Some energy retailers hide higher-than-average usage charges and supply rates behind seemingly generous discounts. Market offers may even have higher rates than the retailer’s default offer prices. Make sure you check the usage and supply rates for any offer you’re considering, in addition to discounts and incentives.

You can check the usage charges and supply rates of the plan you are currently on and compare it to a range of market offers available in your area using Canstar Blue’s free electricity comparison tool below.

Compare Electricity Providers

Original reporting by Simon Downes
Image Source: bombermoon/Shutterstock.com

Katrina Hasdell
Energy Content Producer
Katrina Hasdell is an Energy Content Producer at Canstar Blue, where she covers Australia’s retail energy market. Katrina is dedicated to providing consumers with easy-to-read information on their energy options so they can get better deals on electricity, solar power and more.

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